“Joining Rare Company instead of the sub-par peer groups was one of the best investment decisions I’ve made as a business owner.”

Everyone in the room is growing a serious, £multi-million business.

Every business behind them turns over £1 million or more - or already sold.

Our guaranteeHow to apply

Most of Rare Company you'll never see on a website.

That's deliberate. We don't list our members, we don't publish what's said in Circles, and the best of what happens inside stays inside - that's what members are paying for.

What we can show you is below: exactly what membership includes, the calibre of the owners inside, and how we measure what it has been worth to you. No hidden tiers, nothing else to buy.

The rest, you'll have to see from a seat. Applications are read by our founders, Eddie and Astan, and there is no sales team.

Membership overview

What membership includes.

Every member of Rare Company is here to build a bigger and better business, with a proper support network behind them. You'll get there through the four parts of membership below.

One membership, one major business goal: a rare company that pays you more, needs you less and gives you your life back.

Your Circle 8–10 OWNERS · MONTHLY Your City LOCAL MEMBERS · LOCAL EVENTS Rare Network EVERY MEMBER · SLACK EVENTS · EXPERIENCES YOU
You at the centre. Your Circle every month, your city's members and events around it, and the whole Rare Network in your pocket.
Month oneYour assessment, your number, your plan.
Every monthYour Circle supports your plan.
On demandDecision support from owners who've faced it - within hours.
Every yearA formal revaluation - and whether membership earned its place.

Part one

Your Plan

Where membership starts: your value, your plan, your progress - tracked from day one.

From day one · Reviewed throughout

Membership begins with a dedicated, private assessment of you as an owner and the company you own, from both Eddie and Astan: what's working, what's not, the goals you've set and how you'll get there.

That becomes your live plan at Rare Company. Your Circle supports it every month, and it's formally reviewed through the year - so you always know what the company is worth, and what membership has been worth.

And alongside the company, we track the number everyone else ignores: your net worth. We measure it throughout the membership, so you know exactly where you stand - and can hold us to account for your ROI. Increase your earnings, improve your investments, claim time back and build the personal life you deserve.

Every member of Rare Company is growing their business and their net worth. We even put a guarantee behind it.

my.rarecompany.co.uk RARE COMPANY James A. NEXT REVIEW · 15 OCT YOUR NET WORTH · THE FIVE AREAS TIME PERSONAL INCOME INVESTMENTS BUSINESS PERFORMANCE COMPANY VALUATION Company valuation What is the company worth, and which way is it moving? 2 OF 2 MOVING THE RIGHT WAY ESTIMATED COMPANY VALUATION £3,100,000 +£700,000 SINCE JOINING STARTED · £2,400,000 AIMING FOR · £5,000,000 VALUATION MULTIPLE 3.7 x profit +0.5 SINCE JOINING

Part two

Your Circle

Your own board of owners.

Monthly · In your city

This group will change your business and personal life, forever.

What makes Rare Company different is the members: major wins behind them, still aggressive about growth. Eight to ten of them at your level, in your city, in person every month - led by an exited founder, never a direct competitor.

A Circle session in progress The room where a Circle meets A Circle discussion under way

What happens at a session

Around three hours, scheduled to suit the majority. You'll chew the fat, go deep and work out solutions to the biggest challenges around the table.

  • OneBusiness and individual reviews
  • TwoDeep dive into shared, common challenges
  • ThreeSpecific topic discussions (requested by members of the Circle)
  • FourGoal-setting, planning and accountability into the next month

Every member commits to the same terms: what's said stays in the room, real numbers go on the table, and support is specific enough to act on.

How we build one

  • Every seat interviewed, vetted and there by application.
  • Never matched by industry - fresh angles win.
  • Never sorted by turnover alone - trajectory counts for more.
  • A ladder, not a mirror - someone at the table has already faced what's coming next for you.

What this is not

  • A traditional networking session
  • A place to sell or prospect
  • A group of everyone in the same boat
  • Theory, or support you can't act on

Part three

Your New Network

Every member · Slack · On demand

The power of every member in the country on your side.

Between Circle sessions, the Rare Network supports you on demand. The whole membership sits in one private Slack, with channels for the company, the money and the rest of life - and our team of specialists on call whenever you need them.

Post your challenge at midnight and the answers come within hours. Real ones, from owners who have already solved it - not AI slop, and not well-meaning opinions from people who have never carried the weight. It's how one member got hands-on advice on a £12 million acquisition offer within 24 hours of the approach.

The kind of thing that gets asked

“We’re doing £6m revenue and £900k profit, but I’m still involved in everything. Who has actually removed themselves without the business going backwards?”

“I’ve got £1.2m sitting in the company. How much should stay there, how much should I take out, and what should I do with it personally?”

“My sales director wants equity. Has anyone structured this properly without giving away something they later regretted?”

“We could probably get to £10m organically, or buy a competitor and get there in 18 months. Who has done both and what would they do differently?”

“I’m paying myself £120k from a business making over £1m a year. Am I being sensible, or am I massively under-rewarding myself?”

“One customer now represents 35% of our revenue. How worried should I be, and what have others done to reduce that risk?”

“I think my MD might be the person who eventually runs the company without me. How do I find out before handing them too much control?”

“I want to sell in three years. What should I be changing now if I want a buyer to pay a materially higher multiple?”

“I’m considering putting another £750,000 into the business. How do I decide whether that is genuinely the best use of my money?”

“The company is growing, I’m earning well and everything looks successful. So why do I still feel like I’ve built myself a very well-paid job?”

And nobody in it is selling anything. Ever.

Part four

Events and Experiences

Monthly · Quarterly · Yearly

One of the most transformative things an owner can do is step away. We make stepping away good.

Out of the day-to-day grind, you see the business with fresh eyes and spot the opportunities you would normally miss.

And we don't do bland. Being part of Rare Company means things like:

  • Supercar racing
  • Yachting off the Croatian coast
  • Private dinners at exclusive restaurants
  • Time with serious global business figures
  • Wellness day retreats
  • Private tours of Swiss watch factories
  • Training with ex-professional sportspeople
  • Short breaks around the world

One of the hardest things to find as an owner is a social calendar with people who get how you're built. City events run monthly, with the bigger experiences quarterly and yearly.

Champagne and seafood at a members' dinner A private members' dinner Members sharing food at a city event

The people

Rare Company members run some of the highest-growth businesses in the UK.

From all industries, both bootstrapped and funded - our Circles are exclusively in person, rooted in lived experience, away from the noise of social media.

Matt R

Property investment · Managing Director

Grew his property investment firm to a near £10 million valuation.

Christopher R

iGaming technology · Co-CEO

Co-CEO of an iGaming technology supplier.

Robert C

Communications · Founding Partner

Founding partner of a communications consultancy.

Anonymous (by request)

Vertical software · Exited

Bootstrapped a vertical software company to eight-figure revenue; sold to a listed US buyer. Brings earn-outs and US acquirers, first-hand.

Anonymous (by request)

Manufacturing group · Buy-and-build

Mid-way through a buy-and-build with three completed acquisitions. Brings deal structure and integration, scars included.

Anonymous (by request)

Consumer brand · Scaling

Stepping out of the day-to-day after appointing a managing director. Brings the letting-go playbook.

The promise

Guaranteed. Twice. In writing.

The first ninety days

If you don't believe membership will pay for itself many times over, we'll return your dues in full and part as friends.

And every year after

Your annual valuation review puts a number on what membership has been worth. If the value isn't clearly there, we'll say so before you do - and we won't ask you to renew.

Interested?

Who we admit.

  • You own or co-own an established UK business turning over £1 million or more - or you have a multi-million exit behind you.
  • You're ambitious about growth - and you don't want to carry it alone.
  • You plan to sell, step back or scale within the next five years - and want the business ready for it.
  • You want the company to pay you more, need you less and be worth more.
  • You can be candid, and you'll contribute as readily as you take.
  • You are not an adviser, broker or anyone else who would treat the room as a pipeline.

By application only - fewer than 3% of applicants take a seat. Protected for ninety days.

Apply now
Newcastlecoming soon
Leicestercoming soon

Apply

If that's the room you've been missing, take your seat.

A few key details - no essays. Read by the founders, replied to without exception.

Apply now

£1m+ turnover or exited · Membership by application · Guaranteed, twice