Barely enough money to show for it.
All the risk.
Little time for life.
Stress that never switches off.
Rare Company is where established owners stop sacrificing their life to the business - and build one that pays them a lot more, needs them a lot less, and gives them their life back.
You take all the risk. You carry the pressure, solve every problem, absorb all the stress. And the company still owns your time, occupies your head, and takes too much from your life - often while paying you last, or not at all.
That is not successful ownership. It is not why you started. But it is common ownership - and it is what most owners live with until they quit, or the business dies.
Growth often makes it worse. More people, more complexity, more decisions - a bigger company and an even smaller life. Leave it unchanged, and you stay overworked, under-rewarded and permanently on call.
It doesn't have to stay that way.
The founders
Eddie Whittingham & Astan Morarji · Founders
We have built, scaled and sold businesses - and lived every line above. We know what changes a company: the right people, the right perspective, the right action. Getting all three together is the hard part.
That is why we built Rare Company.
Our story →The difference
Who you're around
People who raise your standards. Owners further ahead, operators who've scaled, founders who've sold - showing you what's possible at this level.
How you think
Better perspective. On the decisions, problems and opportunities in front of you - from people who've faced them, not theorised about them.
What you do
Clearer action. The moves that fundamentally improve your money, your time and your freedom - and the accountability to see them through.
That environment is what makes companies rare. Rare businesses are made in rare company - hence the name.
Membership
Rare Company is built around private, qualified local Circles of established owners - supported by high-growth operators and founders who have already exited.
Monthly Circle
The same trusted owners, meeting privately in your city - chaired and supported by people who have built, grown and sold rare companies.
Virtual support
The wider Rare Company network, on demand between meetings - there whenever a decision can't wait.
Monthly events
Private dinners, events and conversations across the UK, underpinning everything you build inside Rare Company.
Quarterly experiences
Exceptional, uncommon occasions with your Circle and the wider membership - the rooms you can't book your way into.
Circles open city by city, wherever enough serious owners raise their hands. Applying puts your city on the map.
Explore membership →House rule
No gurus. No advisers hunting for clients. No forced networking. No BS.
Just established owners sharing experience, challenging one another, and helping each other build rare companies - supported by people who have already been there and done it.
The promise
Your Circle meets every month. The wider network is there between meetings, on demand, whenever you need it.
Experience the whole of membership without risk. Not right for you? Your fees are returned in full.
The reward
More money. More time. Less stress. A rare company rewards you properly, performs without consuming you, and creates choices instead of closing them down. Grow it. Step away. Sell it. Or simply enjoy owning it again - that is rare business ownership.
Proof
“Pivotal in growing my business to a near £10 million valuation. Today, I work twenty or so hours a week.”
“One conversation was worth more than any invoice I've ever paid an adviser. In the last twelve months, I've taken five times the dividends of the year before.”
“It's the only room I've been in where nobody wanted anything from me. I'm learning and developing alongside the people I aspire to match.”
The fit
You have the customers, the team, the reputation. From the outside, it looks successful. But everything still runs through you. You work too much, earn too little for the risk you carry, and struggle to switch off even when you are meant to be living.
Rare Company is for established owners who have built something real - and refuse to remain a slave to it.
More money. More time. Less pressure. More choices.
See if you qualify →Apply
You built the company. Now make it worth owning.
A company that pays you properly, needs you less, and gives you room to live. Build your rare company - in Rare Company.
Apply for membership£1,000 a month · 90 days, money back · Membership by application